If you’ve been around for a while, you’ll know House of Flint is not your typical clothing brand. 

But there are a few things you might not know — the little details, the behind-the-scenes choices, the “ohhhh THAT’S why it feels so good” moments.  

So today, I’m sharing a few truths, secrets, and quiet flexes that make HoF what it is. 

Here we go…

1. Comfort comes first. Always. If it scratches, clings, digs in, or irritates your skin? It doesn’t make the cut. Everything starts with how a garment feels.  
    
2. Even the inside looks beautiful. Every piece is finished with French seams — the super neat, smooth ones. Because your clothes should feel as good inside as they look outside. 
    
3. The pockets? Not decorative. They're gigantic. Phone, keys, snacks, emotional support objects — all welcome. 
   
   
4. Most pieces adjust to your body. Hormones, bloating, stress, seasons, cycles… your clothes should keep up. D-rings, ties, elastic, drape — it’s all intentionally body-kind.  
   
   
5. Fabrics are chosen for feel, not trends. Soft double gauze, linen blends, velour, needlecord, cottons with good drape — everything has to pass the “would I want this on my skin for 12 hours?” test. 
   
   
6. Every design is built for real life. Work. School runs. Brunch. Sofa time. Travel. Dressing-room existential crises. The goal is simple: put it on and exhale. 
   
   
7. Slow fashion doesn’t mean boring or beige. It means shapes that last and colours that spark joy — the kind you rewear for years. 
   
   
8. Many pieces are genuinely multiway. Reversible bodices, adjustable necklines, layering options, wear-it-open-as-a-jacket magic. One garment = several outfits.
   
   
9. Everything is made intentionally and in small batches. No mass production, no over-ordering, no “fast fashion frenzy”. Just pieces created with care. 
   
   
10. Once you buy one… it’s rarely your last. We have customers on dress number four, five, even seven. House of Flint collectors are absolutely a thing.